Team Michelob Ultra Light Lifetime Member Shirt! The official visit to Vietnam of US President Barack Obama has shown the tremendous attraction of Barack Obama’s brand with the media and with the Vietnamese people that the incumbent US president created. From the moment he had not officially set foot on the S-shaped strip of land until he had left. Marketing rule from the Barack Obama brand. Through what Vietnamese people exchange, discuss this topic, we can easily recognize the two key rules that the 44th president’s branding team has used and succeeded.